Best AI Visibility Tracking

Monitor, Analyze, and Grow Your Brand’s AI Search Visibility

See exactly how Gemini, ChatGPT, Google AI Overviews, AI Mode, and Perplexity talk about your brand—and use the insights to win buyer trust, demand, and AI citations at scale.

63

Visibility Score
+13 since last 30d

80%

Mention Rate
+13 since last 30d

4.2

Average Position
+13 since last 30d

Top sources:

AI is the new Front Page

AI answers shape what people learn, trust, and buy—instantly and without links. If you’re not being mentioned there, you’re invisible.

84%

24%

That's how much AI usage for vendor discovery exploded in just 12 months.

Source: Wynter

43%

That's how many consumers trust AI answers despite AI hallucinations.

Source: Attest 2025 AI Report

2.5 B

That's how many prompts ChatGPT handles per day—already more than Bing.

Source: Superlines

“Before this, we had no way to measure how our brand showed up in AI tools. Now we can spot gaps, monitor growth, and adjust our strategy in real time.”
— Michał Leszczyński, Head of Content & SEO, GetResponse

Grow Your Visibility—Don’t Just Watch It

Surfer reveals when, where, and how top AI tools mention your brand across buyer-intent prompts—and gives you the tools to improve that presence fast.

See Real AI Share of Voice.

Benchmark competitors to see which models skip your brand in their favor. No more blind spots; know exactly where you win — and where you’re invisible.

Control the Narrative.

Fix misquotes, silence, or off-brand framing. Understand how your brand is positioned in AI answers — and take the mic back from the LLM.

Turn Insights Into Action.

Use daily reports to fuel outreach, PR, and content strategy that actually moves the needle.

Turn AI Chats Into Your Top Salespeople

01 -> TRACK
Add the Prompts That Matter
Monitor product, brand, and buyer-intent questions your buyers ask. Track mentions across the "Big 5" models and stay a step ahead of the competition.

02 -> EVALUATE
Analyze Performance and Gaps in Real-Time
Get visual insights at a glance: Share of Voice trends, missing mentions, which sources LLMs are pulling from, what your brand sentiment is, and which channel and content types perform best in AI answers.

03 -> BRIDGE THE GAPS
Fix What AI Gets Wrong — Fast
Identify the exact sources LLMs trust. Build your outreach list and target the right sites to earn or buy new mentions, and fix brand sentiment before it hurts your sales.

04 -> STRATEGIZE
Become The Source AIs Trust
AI Tracker doesn’t live in a silo — it plugs into the full Surfer suite:

Plan: Use Topical Map and Fanout Queries insights to outperform competitor content.

Optimize: Write or generate missing AI-ready articles with the Content Editor.

Maintain: Use Content Audit to keep your content fresh and "citation-worthy" over time.

Not sure yet? Start smaller — or go bigger.

Frequently Asked Questions

Can Surfer help me with AI visibility?

Susre is the most complete platform for AI Search Optimization and visibility.

AI Tracker helps you track, measure, and improve your AI visibility with clear insights on your Visibility Score, mention gaps, competitor share of voice, and more.

Topical Map helps you research and plan new content clusters designed to increase your topical authority and position you as an expert in your niche.

Content Audit helps you monitor your content's performance, notifies you about ranking drops so you can act fast.

Content Editor’s live guidelines help you write new and refresh existing content in a way that is rewarded both in SERPs and AI chats.

What languages does Surfer support?

Surfer works with all languages! A full list of supported languages is available in our Knowledge Base.

Your Brand Deserves to Be Seen—Everywhere

AI is shaping decisions. If you’re not in the answers, you’re not even considered. Win the next wave of search →